Ka katoloso e tsoelang pele ea kaho ea meralo ea motheo ea China, tlhoko ea mechini ea kaho e tsoetse pele ho eketseha lilemong tse leshome tse fetileng.China e fetohile 'maraka o moholo ka ho fetisisa lefatšeng oa mechini le lisebelisoa tsa kaho,' me thekiso le beng ba thepa li maemong a pele lefatšeng.Ho ea ka lipalo-palo tsa China Construction Machinery Industry Association, ho elella bofelong ba 2017, palo ea lihlahisoa tse ka sehloohong tsa mechine ea kaho Chaena e ne e ka ba limilione tse 6,9 ho isa ho tse limilione tse 7,47, tse ntseng li eketseha.Lekhalo la nts'etsopele le bonts'oa ho Setšoantšo sa 1 (se baloang ke boleng ba bohareng)
Setšoantšo sa 1: Mechini ea kaho ea China le thepa ea thepa (li-unit tse 10000)
Lilemong tsa morao tjena, 'maraka oa thekiso ea thepa o bile matla haholo, e leng se lebisitseng ho baetsi ba lisebelisoa le baemeli ka kakaretso ba tsepamisitse maikutlo ho thekiso le ho fokotsa litšebeletso,' me ba ikutloa hore ho thata ho etsa chelete ka litšebeletso tsa tlhokomelo.Ka nako e ts'oanang, baetsi ba lihlahisoa ba lumella mahlahana feela hore a sebetsane le likarolo tsa pele, 'me ha a lumelloe ho etsa khoebo ea likarolo tse nyenyane tsa fektheri, e leng se tlisang menyetla e metle ea nts'etsopele ho likarolo tsa mabenkele.Baemeli ba fana ka bareki feela ka khetho ea likarolo tsa pele, ho bolelang hore ha ba na boikhethelo.Ho theoha ha 'maraka ho etsa hore basebelisi ba se mamelle bakeng sa likarolo tsa mantlha tsa theko e phahameng.Basebedisi ba eketsehileng ba qala ho sebelisa likarolo tse nyenyane tsa fektheri, 'me ho feta 80% ea basebelisi Ho reka likarolo tsa lisebelisoa ka mor'a hore nako ea tiiso e fele, "Made in China" e etsa hore likarolo tsa malapeng tse tšehetsang lifeme li hlahe joaloka li-mushroom ka mor'a pula, boleng bo feta. le ho feta e ka tšeptjoang, 'me litšenyehelo li ntse li fokotseha, tse fanang ka monyetla o moholo oa nts'etsopele bakeng sa mabenkele a likarolo.Ho ka boleloa hore ke nts'etsopele ea lebenkele la likarolo le lisebelisoa tsa lisebelisoa tse thusitseng bareki ba bangata nakong e thata ea indasteri.
Lits'ebetso tse kholo tsa lisebelisoa li tlisitse likarolo le litšebeletso tse limilione tse likete tse makholo molemong oa thekiso.Baetsi le liakhente ba hlokometse bohlokoa ba 'maraka o latelang.Ntlafatso ea Marang-rang e boetse e tlisitse menyetla e mecha molemong oa thekiso.Marang-rang a marang-rang a boetse a hlaha ka ho latellana, 'me tlhōlisano e ka morao e tla ba matla le ho feta, e leng se tla tlisa mathata a macha ho nts'etsopele ea mabenkele a lisebelisoa.Bokamoso ba mabenkele a lisebelisoa ke bofe?Beng ba bangata ba mabenkele a lisebelisoa ba na le lipelaelo ka sena.Mongodi o leka ho bua ka maikutlo a hae ka mahlakore a mararo.
1. Mabenkele a likarolo a tlameha ho ntshetsa pele ka lehlakoreng la brand le boleng bo phahameng
Nako le nako ha motho a bua ka lebenkele la lisebelisoa, motho e mong o le amahanya le "mom le pop shop" le "likarolo tsa maiketsetso".Ke 'nete hore mabenkele a mangata a lisebelisoa a tsoetse pele ka mokhoa oa mabenkele a' mè le a pop, 'me boleng ba likarolo tseo ba qalileng ho li sebetsa bo ne bo sa tšepahale, empa e ne e se e ntse e le almanaka ea khale.
Setšoantšo sa 2: Liphetoho lihlahisoa tsa lebenkele la lisebelisoa
Mabenkele a kajeno a likarolo a sebetsa ka mefuta e mengata ea likarolo tsa malapeng le tsa kantle ho naha (Setšoantšo sa 2).Boleng le theko ea lihlahisoa li ka finyella litlhoko tsa bareki maemong a fapaneng.Likarolo tse ngata li bapisoa le likarolo tsa pele, empa litheko li na le tlhōlisano..Mabenkele a likarolo le li-agent li na le mefuta e fapaneng.Bahlahisi ba na le lisebelisoa tse fapaneng tse fapaneng, 'me ho na le mefuta e likete ea likarolo.Leha ho le joalo, mabenkele a likarolo a sebetsa feela mefuta e fokolang ea lihlahisoa ho latela melemo ea tsona, 'me ho na le mefuta e mengata feela ea likarolo.Melemo ea lihlahisoa, melemo ea li-batch, Mefuta e mengata le ho feto-fetoha ha theko ho lumella mabenkele a lisebelisoa ho finyella litlhoko tsa bareki hamolemo, 'me sekhahla sa thepa ea likarolo se phahame;ka nako e ts'oanang, mabenkele a mangata a lisebelisoa a fumaneha seterateng sa lisebelisoa kapa motseng oa electromechanical.Ho bonolo ho fa bareki ts'ebeletso e le 'ngoe ho fihlela litlhoko tse fapaneng tsa basebelisi bakeng sa likarolo.
Nakong e tlang, mabenkele a lisebelisoa le mekhatlo ea lisebelisoa e tlameha ho khothaletsa lihlahisoa tsa bona ka matla, e le hore mabenkele a lisebelisoa a khone ho hula ka ho feletseng mola o hlakileng ka likarolo tsa bohata le tse sa tsitsang, e le ho hapa tšepo ea bareki ba bangata le ho hapa karolo e kholo ea 'maraka.Mokhatlo oa lisebelisoa o boetse o lokela ho buella ka mafolofolo tsamaiso e tšepahalang le ho felisa 'maraka oa likarolo tsa maiketsetso, tse tla senya botumo ba lebenkele la lisebelisoa.Guangzhou ke setsi sa kabo ea 'maraka oa China oa likarolo tsa mochini oa kaho."Guangzhou ke lisebelisoa tsa naha, 'me lisebelisoa tsa Guangzhou ke Pearl Village."Selemo se seng le se seng, mashome a libilione tsa lisebelisoa li rekisoa ho tloha Guangzhou ho ea likarolong tsohle tsa naha, esita le ho romeloa likarolong tsohle tsa lefats'e.'Maraka oa likarolo tse ling tsa Guangzhou e se e le karete ea khoebo ea' maraka oa China oa likarolo tsa lisebelisoa tsa mochini oa kaho.Phello ea mofuta ona e itšetlehile ka boleng le theko e tlaase ea likarolo, tse lokelang ho ithutoa ho tloha mabenkeleng a lisebelisoa tsa liprofinse tse ling.
2. Mabenkele a likarolo a hloka phetoho ea digital le ntlafatso ea tsamaiso
Mongoli o ile a ithuta le ho bapisa lintlha tsa mechine ea kaho ea 50 e holimo lefatšeng, 'me a fumana liphello tse thahasellisang: ho tloha 2012 ho ea ho 2016, Chaena e ne e le ka holimo ho 50,' me matšoao a sekaleng a kang palo ea lik'hamphani lethathamong, matlotlo, basebetsi kaofela le thekiso Shangjun e maemong a mararo a holimo, empa e maemong a mararo a tlase ho latela matšoao a ts'ebetso a kang thekiso ea motho ka mong, phaello ea phaello le ho khutla ha thepa!Sena se batla se tšoana le boemo ba lik'hamphani tsa Machaena Fortune 500 ka 2018: lik'hamphani tsa 120 tsa Chaena li kene ka holimo ho 500 lefatšeng ka bophara, li beha boemo bo holimo ka palo le boholo ba lik'hamphani tse lethathamong, empa botlaaseng ba lenane ka mantsoe. ea phaello, pusetso ho thekiso le pusetso ho tekano e theohang selemo le selemo.Tlholisano ea likhoebo e bonahala haholo-holo ka katleho ea ts'ebetso.Ka mor'a hore khoebo e fete nako ea tsoelo-pele e potlakileng, haeba e sa ele hloko le ho ntlafatsa ts'ebetso ea eona ea ts'ebetso, ho thata ho tsoela pele ka ho itšetleha feela ka tsoelo-pele e pharaletseng, re sa bue ka lebenkele la lilemo tse lekholo., Mabenkele a likarolo tsa mochini oa kaho hajoale a tobane le mathata a joalo.
Nakong e fetileng, lebenkele la likarolo le ne le khelosa khoebo ea likarolo tsa mahlahana a mangata, ho thusa basebelisi ho fokotsa litšenyehelo tsa tlhokomelo.Tlhōlisanong le baemeli, lebenkele la likarolo le bontšitse melemo ea ts'ebetso ea litšenyehelo le ho feto-fetoha ha maemo.Leha ho le joalo, le hoja mabenkele a mangata a likarolo a sebetsa hantle, tsamaiso ea bona e saletse morao haholo.Ho boloka libuka le ho boloka thepa ka mokhoa o sa reroang ho ke ke ha e-ba le tšusumetso e ngata ha tekanyo e nyenyane..Ha data ea inventory e hlokahala, mohlomong ha e fumanehe, mme le haeba data e fumaneha, ho nepahala ha hoa nepahala.Ha ho na data ea inventory ea elektroniki, 'me lethathamo le leng le le leng le hloka ho koaloa matsatsi a' maloa.U tlameha ho tseba hore k'hamphani e kholo joalo ka Walmart ha e so ka e koalloa bakeng sa lethathamo!Boemo ba tsamaiso ke senotlolo.Ka mekhoa e kang SAP, litlaleho le lintho tse bonahalang li ka bolokoa li tsitsitse ka linako tsohle.
Mabenkele a mangata a ntse a sebelisa taolo ea litokomane tsa pampiri, a haelloa ke sistimi ea li-invoice le data ea elektroniki, 'me feela ho ipapisitsoe le data ea elektroniki re ka fumana temohisiso mabapi le litlhoko tsa bareki, litlhoko tsa bareki ba merafo li ka re thusa ho bapatsa ka nepo, mme ts'ebeliso ea data e kholo le eona e ka Thusa. lebenkele la lisebelisoa le rera eng, neng, le bokae ho boloka.Mohlala, haeba likarolo tsa thekiso ea morekisi kapa lebenkele la lisebelisoa li etsa feela 25% ea kakaretso ea thepa, ts'ebeliso ea data e kholo e ka fokotsa palo ea thepa ka hoo e ka bang 70%.Tsamaiso ea thepa ea mahlale e ntlafatsa haholo sekhahla sa tšebeliso ea lichelete le phaello ea matsete.Sekhahla.Ka hona, lebenkele la likarolo le hloka phetoho ea dijithale le ntlafatso ea tsamaiso, 'me mohato oa pele oa phetoho ke EDI (Elektronike Data Interchange), e le hore mookameli a ka boloka ts'ebetso ea lebenkele la likarolo, li-account tse ka fumanoang, thekiso ea thepa le phallo ea chelete..Ha ho le e 'ngoe ea tsena e neng e ka khoneha ntle le data ea elektroniki.
Hona joale, le hoja mabenkele a mangata a likarolo a ntse a etsa chelete, phaello ea bona e ntse e fokotseha.Baokameli ba bangata ha ba utloisise tsamaiso ea lisebelisoa tsa lisebelisoa tsa lisebelisoa, e leng se lebisang ho eketseha ha palo ea lihlahisoa, ho fokotseha ha sekhahla sa thekiso, le ho fokotseha ha phaello.Chelete e ngata e fumanoeng ke lebenkele la li-spare parts e fetohile lethathamo la thepa 'me ea e beha sebakeng sa polokelo.Ha opereishene e nka nako e telele, lethathamo la lintho tse botsoa le ho feta.Khoholeho ea phaello ea lebenkele la lisebelisoa selemo le selemo.Boemo ba nts'etsopele e pharaletseng ea indasteri bo felile.Ho tsoela pele ho sebetsa ho latela mohlala oa pele ho ka 'na ha se ke ha etsa chelete leha e le efe.Nakong e tlang, tsamaiso e hloekisitsoeng e ea hlokahala ho fumana meputso e phahameng ka chelete e fokolang.
Joaloka mong'a lebenkele la lisebelisoa, u tlameha ho beha leihlo lethathamong la hau hobane chelete ea hau e teng!Kahoo leka ho araba lipotso tse latelang: Ke bokae palo ea thepa e polokelong ea hau?ROI ea lisebelisoa ke eng?Sekhahla sa phetoho ea li-spare parts se holimo hakae?Ke efe ho inventory ea hau e ntle le e mpe?Ke bokae thepa ea hau e botsoa?Ke mefuta e mekae ea likarolo tsa phallo e potlakileng, e mahareng le e liehang e teng sebakeng sa polokelo?Maano a hau a fapaneng a thepa bakeng sa mefuta e fapaneng ea likarolo ke afe?Na ua tseba hore na ho bitsa chelete e kae ho jara thepa ea li-spare parts?Haeba u sa khone ho araba lipotso tsee ka nepo, u ka laola thepa ea hau joang?
3. Mabenkele a lisebelisoa a hloka ho amohela Marang-rang e le hore a fumane bareki ba bangata
Ka nts'etsopele ea Marang-rang, Marang-rang a Lintho le data e kholo, mofuta oa Marang-rang o na le katleho e phahameng le melemo ea litšenyehelo ho hokela bareki.Tabeng ena, mabenkele a lisebelisoa a boetse a hloka ho fetoha ho Internet.Leha o tšoenyehile ka hore Marang-rang a ka utsoa bareki ba hau mme a fokotsa phaello ea lisebelisoa, u ke ke ua emisa nts'etsopele ea liforomo tsa Marang-rang.Ho ke ke ha latoloa hore mefuta e mengata ea ho fumana bareki le ho bapatsa ea Marang-rang le eona e ka ithutoa le ho sebelisoa ke mabenkele a lisebelisoa, tse tla re thusa ho fumana bareki ba bangata.Re tlameha ho bona hore tlhoko ea likarolo le lits'ebeletso e hloka nako e loketseng.Ha ho moetsi kapa sethala sa Marang-rang se ka iketsetsang sebaka se joalo sa polokelo, thepa le marang-rang ho fihlela litlhoko tsa bareki.Tharollo e le 'ngoe feela ke ho kopanya, bareki, Litheknishiene (li-backpackers), mabenkele a ho lokisa, mabenkele a likarolo, baemeli le bafani ba likarolo ba theha mochine oa kaho likarolo tsa ho arolelana sethala.Bareki ba ka fumana likarolo tsa bona tse hlokahalang ka potlako ka mehala ea bona ea cellular kae kapa kae, 'me lebenkele le haufi le eena e tla ba mofani oa thepa ea bona.Marang-rang ha se ho theha monopoly, empa ho fana ka boleng, ho etsa hore ho be bonolo ho basebelisi, le ho lumella mabenkele a lisebelisoa ho eketsa khoebo ea bona le ho fumana bareki ba bangata.Ena ke "mohlala oa Marang-rang" oa khoebo ea polokelo ea lisebelisoa tsa nakong e tlang.
Lenane le leholo la thepa ea mechine ea kaho ea Chaena ke morafo oa khauta ka morao-rao.Bokhoni ba likarolo tsa 'maraka o latelang oa baepolli feela bo feta limilione tse likete tse 100.Liketekete tsa liakhente le mabenkele a likarolo li ka fa bareki phepelo ea likarolo tse potlakileng, 'me mabenkele a likarolo a haufi le' maraka., haufi le mosebedisi, bokamoso bo ntse bo tšepisa.Leha ho le joalo, sekhahla sa thekiso ea thepa mabenkeleng a mangata ke makhetlo a 2 ho isa ho a 3 feela ka selemo, 'me karo-karolelano ea thepa e botsoa e fihla ho 30% ho isa ho 50%.Ka mantsoe a mang, mashome a libilione tsa lihlahisoa tse botsoa li bokelloa matlong a polokelo a barekisi le mabenkele a likarolo, tse amang phallo ea bona ea chelete le phaello e mpe le ho eketsa likotsi tsa thepa.Marang-rang a ka thusa liakhente le mabenkele a likarolo ho ntlafatsa phallo ea thepa le ho ntlafatsa ts'ebetso e sebetsang.
Nako ea poso: Feb-08-2023